Not that my name means much to anyone except me (and it hardly does me) I do think a quick introduction is in order. More to see my credits listed then to impress, I am a freelancer in this writing thang we do, having been published in small press, major market, anthos and on-line; penning blogs, essays, SEO webcopy (more on that in a bit), produced one-acts (so off off Broadway they have been produced in northern NJ where I live), short fiction, reviews and interviews, 800# pre-recorded scripts and my weekly column SEX FILES at a website to be named later. I also have a music show on Radiodentata and am an ASCAP licensed songwriter, having played in the US and abroad.

So that’s me, for good or bad.

The main gist, point, fol-de-rol and fiddle dee dee of what I will present here we be the ins and outs of SEO (that’s search engine optimization) in the sex writing field, where it fits in and how and why to do it. Since I write everything from P.R. for clients, to product descriptions, interviews and even short gonzo pieces, and almost all of it needs to have some sort of SEO compliance, I might be in a position to give some tips, advice or at least answer questions about this voodoo that we do.

The thing I have come to see (and I’m sure you have also) is how all bets are off these days. The table lists constantly. One day one type of doing something is the only way, and by the end of the week the rules change. As seems to happen more and more, the Net allows for so much freedom while at the same time opening doors to ways of thinking and working that are seen as innovative on a Monday but grow obsolete by Friday. What I will be on about here is ways of writing more dictated by trends and market-place rules then your own little style and way of writing that makes you you. And while in all my writing I endeavor to find my own voice, I do find I am implementing so many new paradigms as the days go on that sometimes make my head spin.

To this end I am ever learning. I don’t take everything to heart, some ideas or trends are simply too silly or don’t apply with what I do, but writing copy with a specific eye on SEO is different then penning the great American novel in your enviable style. And though I don’t start my fingers flying with the express purpose of stuffing keywords into every line nor am I even compelled to do so with every scribble, this way of thinking has crept into the work I do when I am hired to do the work this way.

Again, I really do hope I have something to offer here. I do not have a rarified view of what I do, of art in general. I think that anything you do with a passion is artful. If you have a desire to lift, topple and shift garbage from a garbage can, and this is a job you take pride and view as artful, then it is just as important as another guy or gal penning that great American novel. And maybe that’s what I’ll leave you with today. Nothing specific in the way of SEO writing or its ilk, but more an idea that whatever you do do, if you do do it well and want to do do it well, that you are approaching that thing you do ‘artfully’ and beyond paying attention to a certain number of keywords in your copy or fitting in the website name in a blog or article, maybe the most important aspect of anything you do is to always endeavor to do it with care, passion and some sort of artfulness.

 Then again, I’m new here, what the hell do I know?